Stop and Smell the Roses
Did you know we are 100 times more likely to remember something we smell than something we see, hear or taste?
As one of our most powerful senses, scent lingers – both in a room and in our memory. While foul odours cause us to turn up our noses, pleasant scents can leave a lasting, positive impression on customers and guests. In fact, the American Marketing Association reports people stay up to 44% longer in businesses that smell good.
Businesses have taken advantage of this knowledge and turned to scent marketing as a tool for encouraging potential customers to stay in their business longer and buy more. And it works! In one scent marketing study, shoppers were 84% more likely to buy a pair of shoes in a scented room than in a non-scented room.
But not just any fragrance will do the trick. The scent itself impacts emotion, evaluation and intent. Here are a couple of the most popular scents and their effect on our mood:
- Citrus: boosts energy and alertness
- Mint: boosts motivation and performance
- Herbal: decreases tension and creates and sense of balance
So, how can you get your business up to snuff? Orkin Canada Scent Services puts the power of scent in your hands with two expert solutions – AirRemedy RX™ for odour remediation and AirSpa™ for scent delivery.
To learn more about how you can harness the power of scent for your business, download our free e-book Smells Like Success.
You may also like
Top Pests Expected To Trend In The Summer Of 2023
Warm weather is around the corner, which means pests that have been overwintering or hibernating will wake up as well as non-hibernating pests will start making an appearance outdoors. Being prepared for those spring and summer pests can have an impact on how enjoyable your time will be at home or at work. Using industry leading expertise, we have put together a comprehensive list on the top 8 pests expected to trend in the summer of 2023. This list will provide a deeper dive into the impact that pests can have on your property, along with prevention tips to keep your home or business pest-free.
Canada's Top 25 Bed Bug Cities Of 2022
Bed bugs are extremely efficient hitch hikers. They can move easily across a room and climb onto luggage or anything left on a bed in just one night. Learn which cities have made Canada’s top 25 bed buggiest cities.
Top 6 Pests Expected To Trend In The Winter Of 2022
With winter weather around the corner, Canadians will start heading indoors to escape the cold. Just like humans, pests also look to seek refuge indoors as resources, such as food and water, become harder to find outside when the weather gets colder. In order to prevent a potential pest infestation from occurring on your property throughout the winter, we have put together a comprehensive list of the top 6 pests expected to trend in the winter of 2022. This list will provide an in-depth look at the impact that pests will have on your home or business, along with also providing easy to use preventative tips.
Top 4 Tips For A Pest-Free Halloween
You may have been tricked by the plastic bats and fake spider webs in your neighbourhood, but the pests trying to make your house their home can be the scariest trick during Halloween. From rodents trying to trick or treat inside your home to flies trying to enjoy your jack-o’-lanterns, pests are always looking for ways to get into the Halloween spirit (and your home). Don’t worry, you’re not alone in trying to pest proof your home, as your Orkin Canada Pro has put together a list of 4 quick tips that will help you keep pests out this Halloween.
Remove pests from your home, and stop them from coming back
We work hard to listen, understand and assess your unique situation. Request a free, no-obligation estimate today for a customized pest program that fits your needs.Request a Free Home Estimate
Request a Free Business Consultation